Hey there, I'm Kate!
I love peanut butter, marketing and hugging laptops for no reason.
I'm also the "Nerd" Boss around here, and I just love helping people to create, launch and grow their own profitable and impactful online businesses (using funnels!)
"That you don't need a big list, lots of traffic to be able to create a profitable business from your passions and experience (you just have to know the right way to do it!)"
"That even though leggings are definitely NOT pants... pants are highly overrated items of clothing anyway!"
" That after five or more wines that yes, I am the best dancer on the dance floor (actually this isn't a belief, it's a fact!!)"
"That emojis are the best and purest form of communication there is 😉"
" That life is way too short to spend most of it doing a job that doesn't have you jumping out of bed (at least most) mornings... "
The short version of a long story...
I have had some AMAZING experiences including;
Creating my own collection of nail polishes with Revlon (you could buy them in stores + everything!!)
Sitting front row at New York Fashion Week.
Working with some of the biggest names in the industry.
Travelling the world (business class!)
Spending Halloween on Safari with Sir Richard Branson (whaaat??)
And even winning a few awards (Female Tech Entrepreneur of The Year (2015) and one of Anthill's 30 under 30 entrepreneurs).
... and I've also learned all the lessons
Public declarations mean you actually have to do the damn thing!
And don't wait for it to be perfect, it never will be (my first logo was designed in MS Paint!)
Email lists are everything (and JV competitions are a great way to grow them when you have no budget!)
Getting a side-job to support your main hustle can hurt your ego, but man does it make life easier + less stressful in uncertain times.
There are not enough hours in the day to do everything you need to do, to grow how you want to grow... getting help will change your life (and it's way cheaper than you think!)
Social media is great, but it is a massive time suck, and it's hard to do one well, let alone many. Pick ONE platform and go all in.
Your business model matters. Don't build your business around something you have little control over... and/or hate doing. It's no fun at all!
Don't get hung up on vanity metrics like traffic and followers. You can be very profitable with small numbers, when those numbers are really engaged (plus big traffic = big tech headaches + bills!!)
All that experience you take for granted, most people don't have it yet.
And there is no better feeling than helping people to achieve their dreams! Corny but true.
Systemising and automating the important parts of your business (aka sales, delivery and marketing) helps you sleep better and grow faster!
It's OK to walk away from things you've outgrown, even if they are successful.
In fact it is more than OK, it's a must!
What got you here, won't get you there. To keep on growing your business (and yourself), you need to invest the time and the $$$ (it's scary but it always pays off!)
See that lesson up there from 2016... yeah this one I had to learn twice!!
There is nothing like a hard deadline to get you to focus and do what needs to be done!!
You can't connect the dots looking forward, only looking back.
But when all those dots do line up, and your skills and passion and vision all are all in sync... it's magic!
Any of these sound familiar? DM me @katemckibbin and let me know...
Help! I need to fill my list with dream client (fast!)
Check out funnel fuel >
Get me off this launch rollercoaster, and finally making reliable sales!
watch the free class >
I'm sick of playing small. I'm ready to take it to the next level!
get my 6-step scale plan >
I wish there was a way to fix my launches (without spending more on ads!)
double your launches >